The ask
I was tasked to provide the full-stack website creation service by a silicon valley startup in United States. The collaboration started from a simple test project on Upwork, then I get hired as a design consultant during 2024 H2.
The outcome
I designed the branding concept, the website UI and developed the whole functional website via Framer.
Explore the branding direction
The initial challenge was to define the branding direction with the clients. I explored two different branding direction.
View Deck

Responsive Web Design
Once the branding concept was defined, I started creating the high-fidelity mockups in Figma

Implemented the web design via Framer
I delivered 10+ pages to the team including the initial design and further scaling efforts for the marketing team. I only keep the homepage as a part of current presentation.
The website is functional and includes these features:
Responsiveness
Framer’s Content Management System
Global Localization to support multiple language

Created the branding guideline for further scaling
The marketing effort is continuous, so I created branding guideline to summarize the core usage of different branding elements in case that the in-house team would need to scale the website in the future.

Demonstrated culture fit via Slack Collaboration
Our close collaboration was based on slack workplace. We experienced special moments together and move forward as a team.

During 2024 Presidential Election

Last slack message received