gomotto - AI Agent for Sales Management

An example of how I designed interactions and user interface for an AI product across different devices.

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Overview

Professional Sales Team need to deal with a lot of phone calls because they need to follow up leads and get the deals done. In 2025 Q3, I was tasked as a freelance product designer by a startup in California, United States to design the user interface of a new AI agent in sales team management area.


The new AI agent will help automate the current sales call handling flow and analyze the call conversation so that the sales team could benefit from ai-generated content like training material, call summary, actionable insights, team performance statistics and so forth. 

Desktop Experience for Sales Executives

gomotto collects contextual data on the field, which then was digested by gomotto and converted into insights of coaching opportunities, key KPI and follow-up opportunites for the sales executives.

Mobile Experience for Sales Rep

Sales Representatives will also benefit from the collected contextual data. They will easily catch up the lastest team updates for deals, key KPI, and communicate with other team members.

The Process

This was a giant project because I was asked to design for different personas including individual sales representatives and company executives as well as different devices including mobile and desktop. Initally we started from the product spec written by the client, and then I designed the UI/UX solutions for four different products as shown below.

Desktop UI

MobileUI